Stand Out on a Busy Street

How do you make your shop stand out on a busy street?

It all begins with curating a great window display. Your windows are essentially a blank canvas to not only exhibit the best of what’s in your store, but to get creative and allow your brand personality to shine through. It’s your first opportunity to catch the attention of the passer-by. If a customer is attracted and impressed by your window display, there is a high chance they will come into your store.

Tell your own story:

Get creative, your window display need to talk to potential customers. It needs to be relatable. Is it summer? Winter? Back to school? Christmas? Whatever it is that’s trending, people need to know you offer it. 

Make it stand out:

No one likes boring. Your display need to be loud, colourful, flamboyant, enthusiastic. Get people excited to enter your store.  Lighting is very important, make your product highly visible even from a distance.

Switch it up:

Keep up with the social trends, move with the time. Your shop window need to be always telling a new story.